Additional sources of revenue for Hosting Resellers

By offering complementary services, hosting resellers can tap into a wide range of additional income streams that not only increase revenue but also build stronger relationships with clients.

From essential services like maintenance and performance optimization to more specialized options like content creation and training, these value-added services address common client needs and differentiate you from other providers.

Whether you’re looking to drive more sales, increase client retention or simply diversify your income, these strategies will help you establish your business as a one-stop shop for digital solutions

🛠️ Maintenance Plans

Offer clients tailored maintenance packages to keep their sites secure and running smoothly. Ideas include:

• Site Health Audits: Conduct regular health checks to ensure the website is functioning optimally. These audits can catch early signs of technical issues, performance drops, or security vulnerabilities.
• Content Updates: Provide routine updates to website content, such as updating seasonal information, replacing outdated images, or managing blog post schedules. This is especially valuable for clients without in-house content teams.
• Database Optimization: Over time, a site’s database can become cluttered, affecting speed and performance. Regular database cleanup services can help maintain site efficiency and keep page loading times low.
• Broken Link Monitoring and Repair: Regularly scan for broken links or dead pages that might harm SEO rankings or the user experience. Automated reports and repair services can keep clients’ sites seamless and error-free.
• Uptime Monitoring: Offer 24/7 uptime monitoring to immediately notify clients of any downtime and provide a fast resolution plan to minimize any disruptions.
• SSL Certificate Management: Include SSL certificate monitoring and renewal reminders to ensure site security remains intact.
• Advanced Analytics & Reporting: Provide monthly reports on website performance, security, and traffic patterns. Analytics insights can help clients make data-driven decisions and improve their website’s performance.

These services create an ongoing relationship, turning clients into loyal customers who rely on you for their site’s long-term success.

📈 Website Performance Optimization

Once a site is live, performance is critical. Clients benefit from services that improve load times, SEO, and user experience.

Optimization includes image compression, code refinement, and tailored SEO adjustments that help sites perform better in search and convert more visitors.

🔌 Expert WordPress Plugin Installation

Certain WordPress plugins require careful setup to perform optimally, such as WooCommerce, LMS platforms or event booking tools.

Save clients time by offering installation and optimization services that ensure their plugins are configured for the best performance and security.

📝 Copywriting and Blog Content Services

Good content takes time. Offer copywriting services to create persuasive website copy and SEO-focused blog posts.

A content subscription plan can provide clients with regular, fresh content tailored to their industry and goals.

🔗 Recommended Tools With Affiliate Links

Promote relevant products or services to your visitors/customers that help compliment their services, via affiliate links. This means you earn commission when they go on and buy the service/product.

Here are some complementary service categories that hosting resellers can recommend to their clients through affiliate links:

• SEO and Analytics Tools – Help clients improve their search visibility, monitor website performance, and analyse traffic data.
• Email Marketing Platforms – Ideal for clients looking to build their mailing lists, manage campaigns, and automate email marketing.
• Social Media Management Tools – Useful for scheduling posts, managing engagement, and tracking social media performance.
• Content Creation Tools – Supports clients in producing high-quality content, including tools for graphic design, video editing, and blog writing assistance.
• Conversion Rate Optimization (CRO) Tools – Helps clients optimize their sites for lead generation, A/B testing, and improving sales funnels.
• Productivity and Collaboration Software – Useful for project management, team collaboration, and document sharing, especially for clients working with remote teams.
• Themes and Templates – Recommend marketplaces for buying pre-designed themes for specific use cases/industries.

🧑‍💼 Concierge Website Migration

Clients looking to switch hosting providers often need the reassurance of manual migration support.

You can make this transition hassle-free by offering a hands-on migration service that ensures pace of mind and higher conversion rates.

📃 Marketing Content and Templates

Help clients take charge of their marketing with a range of templates for emails and social media posts.

For those needing a full-service approach, offer a package that covers content creation, scheduling, and channel management, giving clients more time to focus on their core business.

💡 Online Training and Courses

Training services are in high demand. Provide one-on-one website training or group classes, or create on-demand video courses for clients who want to expand their skills.

Courses can be a steady source of passive income and also serve as a gateway to other services.

Final thoughts

By diversifying into complementary services, you’re not only adding valuable revenue streams but also strengthening your position as a trusted, full-service digital partner.

These additional offerings, from tailored maintenance plans and performance optimization to content creation and migration services, address essential client needs, allowing you to become an integral part of their business success.

With a robust portfolio of services, you set your business apart from standard hosting providers, driving customer retention and attracting new clients who seek a reliable, one-stop solution.

Ultimately, these extra services provide a foundation for sustainable growth, ensuring your business remains competitive and relevant.