When the 2008 financial crisis forced many businesses to close, it unexpectedly marked the beginning of founder Will Azzoug’s web design journey.
What began as a one-man operation quickly turned into a fast-paced learning experience, building websites under pressure and developing the skills that would eventually shape A9K Systems.
Today, A9K Systems provides reliable, scalable solutions that helps businesses build and grow their online presence.
As the agency expanded, limitations caused by the previous hosting provider began to appear, slowing progress and restricting the services Will could offer. He knew that to continue scaling, he would need a more flexible, reseller-focused hosting solution.
After discovering 20i’s Reseller Hosting, A9K Systems made the move and hasn’t looked back.

The problem: Hosting limitations stifling growth
When A9K System’s previous provider shifted its focus away from reseller hosting and towards individual WordPress users, the platform stopped evolving to meet the needs of growing agencies.
While it had once been a solid solution, it struggled to keep up with the demands of a high-volume agency. Will needed faster speeds, more reliable backups, unlimited SSLs, larger mailboxes, and tools that could scale alongside the business.
Will described the situation as increasingly restrictive.
“If I wasn’t offered things to resell, I couldn’t upsell and cross-sell accordingly. It was quite claustrophobic at times, as I had customers that were asking for services and reliability I couldn’t give them.”
Key challenges:
- Limited reseller tools – Hard to expand offerings or add new features.
- Performance bottlenecks – A growing client base strained speed and reliability.
- Stalled growth – Fewer opportunities for upsell and financial growth.
- Restricted services – Client expectations outpaced the available features.
➡️ Over time, these issues caused increasing stress for Will. It became clear that he needed a reseller hosting provider designed for agencies.

Why A9K Systems chose 20i
Will discovered 20i through his previous hosting provider’s Facebook group, where users were sharing similar frustrations and discussing alternative platforms.
After testing 20i with our ‘first month £1’ offer, he found it to be the ‘real deal’ and moved his entire portfolio by the second month.
Reseller-focused platform
20i offers a platform built specifically with resellers in mind, making it easier to scale and manage multiple clients.
Powerful built-in tools
Features like WordPress staging, DKIM and DMARC management and integrated backups allow Will to manage everything from a single platform.
Competitive pricing and margins
Competitive pricing allowed A9K Systems to remain profitable while offering high-end services to clients.
My20i control panel
My20i, 20i’s custom-built control panel designed with agencies in mind, makes it simpler to manage multiple accounts from a single dashboard.
20i migration tools are a joy
Will migrated AK9 Systems’ client websites to 20i gradually over four months to ensure his customers had zero disruption.
Tool such as our email account importer helped made the process straightforward, simplifying one of the more complex parts of switching providers.
The results
Since migrating to 20i, A9K Systems has seen significant improvements in reliability and performance. But the impact hasn’t just been technical.
With a stable hosting platform behind every project, Will can now approach client consultations with total confidence. He knows exactly what he can deliver, what it will costs, and that everything will simply work.
Another key difference for A9K Systems has been the quality of the 20i support team. From handling Australian TLDs, .gov.uk domains, and custom work orders, the team has proven they go beyond standards.
“20i support ticket people know their stuff and not just script reading – shout out to the admins. We appreciate you guys.”
The outcome: A9K Systems’ recommendation
Today, A9K Systems continues to grow with a hosting partner that supports both its technical needs and its business model.
➡️ “Speaking as a reseller, I would recommend 20i without hesitation.”